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Own the Script, Then Break It

Master the Message — Then Make It Yours.


Authenticity Training for Sellers by INSIGHTBridge™

Scripts are useful — but sounding scripted is a deal killer. Own the Script, Then Break It helps sellers internalize key messages, then deliver them with personal authenticity and buyer-first flexibility.

This course strikes the balance between preparation and presence — empowering sellers to build trust, adapt live, and engage buyers as real people.
Key Skills Developed


✔ Internalize messaging frameworks without rigid delivery
✔ Personalize your pitch based on buyer needs and context
✔ Develop confidence through guided improvisation
✔ Recognize when to follow structure vs. when to flex
✔ Build conversational agility while staying on-message

Who Should Attend


This course is ideal for:

  • Sellers using call scripts, guided selling tools, or talk tracks

  • New reps building confidence with messaging

  • Teams struggling with robotic or inauthentic buyer interactions

  • Anyone looking to sound more human while staying strategic

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