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Negotiation Level 2: Value-Creating

Grow the Pie. Don’t Just Split It.


Collaborative Negotiation Training by INSIGHTBridge™

Advanced negotiation is about more than defending value — it’s about creating it. Negotiation Level 2: Value-Creating helps sellers identify shared interests, uncover hidden value, and collaborate for mutual gain.

This course introduces sophisticated negotiation techniques that shift the conversation from adversarial to consultative — especially in complex or strategic deals.
Key Skills Developed


✔ Identify tradeable variables and mutual interests
✔ Use framing, anchoring, and timing to shape outcomes
✔ Build joint problem-solving momentum with buyers
✔ Lead multi-stakeholder negotiations with confidence
✔ Close higher-value deals without eroding relationships

Who Should Attend


This course is ideal for:

  • Senior reps and strategic account teams in high-stakes deals

  • AEs and sales leaders managing renewals, expansions, or custom terms

  • Sellers involved in legal, procurement, or multi-party negotiations

  • Teams looking to evolve beyond basic negotiation tactics

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